The Ultimate Mascara and Where to Wear It

Dramatic eyes call for the perfect outing, and we’ve found a few

Benefit’s They’re Real! mascara ($29) and Push-Up liner ($29) make lush lashes and dramatic liner easy-peasy. The mascara is long-wearing, jet-black and rolls on smoothly. The liner has a soft angled gel tip, similar to a felt marker, and hugs the lash lines for a bold sweep. You can easily control the length and thickness of the line. And at the end of the day, the They’re Real! Remover ($29) takes it all off as effortlessly as it went on.

It might be tempting to stay in with a bottle of wine and admire your eye makeup in every reflective surface, but we think it’s more fun to take those luxe lashes out on the town. From dramatic to subtle, here are three perfect outings for your glam eyes.

The Bold

How to wear it: Swipe on multiple layers of mascara and sweep your bottom and top lid with liner, past the outer edge of your eye, for a dramatic look that implies international woman of mystery.

Where to wear it: Go to Olympic Plaza and enjoy a cocktail at Teatro – martini: shaken, not stirred – and then head to the Southern Jubilee Auditorium for Wicked, which runs from July 23 to August 7, to compare your lashes to the divas on the stage. Hit up Brasserie in Kensington on your way home for a plate of foie gras poutine- you make duck fat look so glamorous.

The Beautiful

How to wear it: Audrey Hepburn wore black liner so well. Create her look with a thicker sweep of liner on your upper lid that traces the shape of your eye and pile on the mascara.

Where to wear it: Take your sassy eyes to Prince’s Island Park for Theatre Calgary’s Shakespeare on the Bow’s performance of Comedy of Errors (June 25 to August 9). Your heroine of the silver screen look also fits in perfectly downtown at Wine-Ohs’ Wine Down Wednesdays which features talented female musicians and plenty of vino from 8 p.m.

The Barely There

How to wear it: A sweep of mascara and whisper of liner creates a softer look that’s perfect to transition day to night and, luckily, there’s a lot to do this summer.

Where to wear it: Festival season will soon be upon us. Wear this softer look to Calgary Folk Festival from July 24 to 27 to take in some Kenna Burima or Rufus Wainwright, and afterwards pound back a burger and fries at Clive Burger on 17th Avenue S.W., all while looking so chic.

Benefit’s They’re Real! Push-Up liner hits counters on June 27. Buy Benefits They’re Real! mascara at Sephora, multiple locations around Calgary, or online benefitcosmetics.com

This story was part of Avenue’s free weekly Style Newsletter. Sign up now and get home decor and fashion information and advice in your inbox every week.

Get our Shopping & Style newsletter for local fashion, decor and retail inspiration emailed to you each week.

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Privacy Policy

Privacy & Cookies Policy