10 Things Matt Rai Loves

The general manager of Lina’s Italian Market shares his love for local band Windigo, Annex Ale Project, Avalon Salon and more.

Photograph by Jared Sych.

Matt Rai is the general manager of the nearly-three-decades-old institution known as Lina’s Italian Market. Rai joined the Lina’s family four years ago with the challenge of raising the bar for the authentic, internationally inspired market, opening up Calgarians to new foods and new experiences while providing Italian-Calgarians with the foods they love. As GM, Rai oversees a staff of chefs and bakers and fills the market with exceptional and otherwise-hard-to-find items. In doing so, he is reconnecting Lina’s with the principles it started with 28 years ago. Lina’s has expanded to three locations in the city, including one on Elbow Drive and the Supermercato location on 130th Avenue S.E.

Here are 10 of Rai’s favourite things in Calgary.


Without Papers Pizza

“Great vibe, wicked area, Inglewood is the best. The pizza is so consistent and from the ingredients to the crust to the expertise, they really have it all.”



Photograph courtesy of Peaseblossoms

“Every time I need to make up with either my mom or my wife, these are the guys I go to.”


Artist Alex Kwong

“A super-talented artist who uses spray paint to do amazing murals. One of Mayor Nenshi [in Toronto] is pretty popular and my favourite is the one of the Rat Pack. You’ll see his stuff all around the city.”


Avalon Salon

“Hassan [Nasser, the owner] and I went to high school together. He is an internationally recognized stylist and his shop is filled with people I know.”


Espy Experience

Photograph courtesy of Espy Experience

“Megan [Szanik] does a great job, similar to Lina’s, of finding great brands and clothing that mean something to her.”


Esker Foundation

“Something I aspire to is to give back to the community the way Jim and Sue [Hill] have with the Esker Foundation. It is amazing what they have offered to the community in building the foundation.”



“A super cool, psychedelic band here in the city. To know a band and watch them grow and then be recognized in Australia and Europe is really neat. It was great to see them close out the night at the King Eddy.”


Annex Ale Project

Photograph courtesy of Annex Ale Project

“We do a lot with Annex sodas at Lina’s. It’s a great partnership. I served them at my wedding. Their Moscow Mule and Dark and Stormy are maybe the best in the city.”


Circuit Stream

“I am a tech nerd and we want to develop apps for Lina’s. These guys are virtual reality revolutionaries in Calgary. They use VR tech to educate and share with Calgarians, and it’s amazing stuff.”


Living Furniture

“[Through them] we were able to get customized furniture sourced from Montreal, Italy, etc., to fit perfectly in our condo. It’s not like the stuff you see every day. It is unique and different.”

Sign up for Avenue’s Home & Shopping Newsletter for inspiration and ideas from our local retail, design and decor community.

This article appears in the March 2021 issue of Avenue Calgary.

Related posts

Highland Whisky: A Dynamic Balance of Unexpected Contrasts

Paula Martinez

11 Best Restaurants in Calgary 2024

Alana Willerton

8 Best New Restaurants in Calgary 2024

Alana Willerton

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Privacy Policy

Privacy & Cookies Policy
Avenue Calgary